That was 2018. Guess theyre feeling sassy for coming up with a way to charge customers the same amount of money for less productunlesstheyre planning to charge 40% less. and our 1st and Long: A Review of the Movie Blonde, Elderly Mother Makes Grave Mistake When She Assumes TV-MA is Meant for Mothers, Blake Lively Torn Between Pride of Husband Owning a Wireless Network and Embarrassment of Having to Use Mint Mobile, HIV Prevention Drug PrEP Hires DaBaby as New Spokesman, Netflix Takes Hit Amidst Coronavirus Crisis. Maybe one day well make a cup that is made with soy or something, but for now, WERE NOT SORRY, which was then shortened to, not sorry. You can connect with Will Arnett on Facebook, Twitter, IMDB, and Wikipedia. Were not sorry. REESE'S Milk Chocolate Snack Size Peanut Butter Cups, 13.75 oz, 25 count box. Seth Rogen is believed to be the voice behind the Hersey's chocolates commercial, but not Reese's controversial Peanut Butter Cupcake flavour advertisement, which was banned from television. With every holiday for the last few years Reeses has taken it upon themselves to be bold with their advertisements. Undoubtedly there were estranged individuals who took this idea too far and too literally and have done nothing but make their lifes mission to take down the father of all peanuts, well actually I guess that would be the Planters man. (@Chickenwench) November 2, 2018. Reese's Cups I 'Ridges' Commercial I #NotSorry Reeses 208K subscribers Subscribe 7.8K 1M views 4 years ago Look at all those ridges. By using iSpot.tv, you accept our. But Hersheys and sibling Hersheys Company brand Reeses will both be getting plenty more exposure over the next several weeks Not Sorry, in the age of public apologies, are words we seldom hear. How many emails, blog posts, angry letters, Tweets, carrier pigeons, instant messages, BBMs, have they sifted through, telling them how ashamed they should be for selling a candy that could kill a child with the smell alone. And to make it even harder to resist, we used real products across all our communications. According to Dictionary.com it goes as far back as 2001. https://www.dictionary.com/e/slang/sorry-not-sorry/ [deleted] 2 yr. ago The companys senior brand director also sent out a statement, reminding would-be eaters that you can have more than one. #StopTheMadness pic.twitter.com/mR9cF1eAO4, Jan #madein???????? Melissa Locker is a writer and world renowned fish telepathist. "Not Sorry", in the age of public apologies, are words we seldom hear. Were not gonna stop. Reese's Not Sorry Campaign How do you increase sales for the most sold candy in America? You know that commercial or product placement that's twice as loud as all the others and is blindingly bright or otherwise just obnoxious? ET, ranked No. They want to be bold, unapologetic, and unexpected. No Wrong Way Just More Ways #NotSorry #ComingMarch2019 pic.twitter.com/ZGH6NKrV28, While fans across the internet balked at the attempted healthification of their junk food (like, who eats Reeses while monitoring their calories? In comparison, the Hersheys brand has a current ad awareness score of 24%, versus 20% at Adding pieces to the cup, genius. EXCLUSIVE: Nora Hannons House Fires Back! The campaign, #NotSorry, tweaks the Sorry, I Was Eating a Milky Way campaign from competitor Mars, Privacy Policy. No one was asking if they were sorry or what they werent sorry for, they just confessed. | 2 p.m. The campaign, which includes a sweepstakes, also appears on social media with posts themed around current events, like football. Reeses is constantly adding treats to their classic cup, pieces, pretzels, cookies, caramel, its all over the place, is this a diversion? #NotSorry Campaign Paying Off For Reese's - 10/15/2018. By accepting all cookies, you agree to our use of cookies to deliver and maintain our services and site, improve the quality of Reddit, personalize Reddit content and advertising, and measure the effectiveness of advertising. Reeses is done pretending, they say if you dont like it you can leave and I find it to be quite refreshing. We know its really easy to make people want a Reeses you can basically show someone a cup and boom, theyll crave a peanut butter cup (this is fact). Of course the food collided and supposedly Reeces Cups were born. ), the company is fully embracing the. As noted, I am no stranger to the brand and I only want what is best for them, but I cannot sit idly by while they tarnish their good, smooth, creamy, simple, name with their harsh and forceful new direction. and our The . This isnt More recent versions have themes specifically relating to buying Reeses for Halloween, with one (below) suggesting that you can always which originally debuted in 2012. What is Reese's slogan? About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy & Safety How YouTube works Test new features NFL Sunday Ticket Press Copyright . Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights from Joe Mandese, Editor in Chief. The campaign, which includes a sweepstakes, also appears on social media with posts themed around current events, like football. A landing page features videos and recipes. If you're already a paid subscriber, please sign-in. Version. What does it do? But then, the movie nears closer to its third act, more people have died, the suspect pool is draining, and Reeses remains. Furthermore, this feels like a misguided attempt at ripping off Snickers Youre Not You When Youre Hungry, which sees people doing something out of character, they have a bite of a Snickers, thus regaining their aptitude. I own and sleep beside a plush Reese (not a commander cup, yikes [google at your own risk]). Beginning with the absence of peanuts on airplanes and peanut free lunch tables at schools, it did tug the loose thread of the notion if I cant have it nobody can. ), the company is fully embracing the underlying cheekiness of its #NotSorry ad campaign, and it remains adamantly unapologetic about the product. Many people attribute the new soft or snowflake culture we live in to the peanut allergy. Reese's Peanut Butter Lovers and Chocolate Lovers Cups TV Spot, 'They're Back'. originated in marketing campaigns for this candy. This is a much smarter commercial because the Snickers satisfies the problem, it doesnt create it, like the Milky Way. At the end of the ads, [] In the past 30 days, commercials featuring Will Arnett have had 540,984 airings. Another, launched in late The original incarnation of Reese's #NotSorrywas a response to the campaign Sorry, I Was Eating a Milky Way launched by competitor Mars in 2012. Any other use of real names is an accident and a coincidence. 2017 GMC Acadia TV Spot, 'The Next Generation . Archived post. You might remember one of the punchlines in their TV Spot was a tattoo artist inking No Regerts on a clients upper arm. Especially that "Are you drooling?" ______Watch more ads like this one: https://thinkmonsters.com/speakinghuman/media/videos/adwatch/Join us on social media:Facebook: https://www.facebook.com/SpeakingHumaInstagram: https://www.instagram.com/speakinghumTwitter: https://twitter.com/Speaking_HumanThe Speaking Human Podcast: https://itunes.apple.com/us/podcast/s Competition for Reese's includes M&M's, Hershey's, Snickers, KitKat, Twix and the other brands in the Food & Beverage: Candy & Gum industry. Cookie Notice How do you literally sell more Reese's when literally anyone with a mouth (that doesn't have a peanut allergy) already eats Reese's? With every ad Reese's makes they are taking a stand against the complainers and their fellow corporations like Pepsi who acts as if the missing ingredient to world peace is Kendall Jenner and carbonated sugar juice. Reese's has released several TV commercials over the past few months, with Halloween-themed spots debuting recently. We're not sorry we're better than any other candy We doubled down on this new attitude, partnering with Will Arnett as our voice of the brand. Were not sorry we know exactly what were doing. Some Other Stuff That Could Tickle Your Fancy , Assuming Your Fancy Is Remotely Ticklish, An Attempt at a Damning Critique of John Cena Timed After This China/Taiwan Incident When its Easier to Hate On Him. In what is certainly a hacky comedic bit by now, for years past people would joke about how pathetic it is to be killed by a nut, as if they asked for or had any say in the allergy. By using our website you agree to the use of cookies as described in our. Youre welcome.. A landing page features videos and recipes. I check back every day to look for new content and it's usually good for at least half a chuckle.". The sufferers are not at all to blame, but it would be a hard disputed to claim that the rise in cases of this allergy did not shift the trajectory of daily life in these United States. 2017 GMC Acadia TV Spot, 'The Next Generation of SUV Has Arrived' Song by The Who [T2], Bank of America Merill EdgeTV Spot, 'Born to Invest' Song by Billy Joel, Teenage Mutant Ninja Turtles: Out of the Shadows, Reese's Creamy and Crunchy Peanut Butter Cups TV Spot, 'People Have to Choose', This site uses cookies to provide you with a great user experience. Reese's Big Cup With Pretzels TV Spot, 'Better Than Feathers'. Free to qualified media, marketing and advertising professionals. Acclaimed Canadian-born actor, Seth Rogen, is also a voiceover artist. Well here's the place to air your grievances! The combination of peanut butter and chocolate will (probably) go down in history as one of the single greatest inventions in human history So when we were asked to relaunch the most popular candy brand (which does nearly $2 billion in sales annually) we decided to lean into the confidence that comes from being the best. Among Halloween shoppers, 95% are planning to purchase candy, spending $2.6 billion. If it were my job to dole out participation prizes I would end it there, but what we have here is a mess. | 3 p.m. How do you literally sell more Reese's when literally anyone with a mouth (that doesn't have a peanut allergy) already eats Reese's?